Anyone who knows anything about search engine optimization understands that content is king. The goal of search engine optimization is to climb to the top of Google’s ranking system and fresh content is at the top of Google’s list of reasons to boost site rankings. The problem with employing search engine optimization for an eCommerce software is the lack of content. At the end of the day, Google rewards unique and original content that provides value to readers. SEO for eCommerce and related sales sites is possible and can prove extremely valuable. Here are some great SEO tips for eCommerce sites.