These re-designs of classic Parker Brothers board games are made by Sam Kittinger. They stemmed from a desire to de-construct the overdone packaging board games nowadays are so known for. Drawing inspiration from vintage, modernist game box designs, these re-inventions focus on simplistic imagery, experimental typography, and limited color schemes.
The package makes the sell so it doesn’t matter if your product is the best that money can buy, if the package is ugly then your sells will suffer. Designing a product package is not an easy task because you practically need to enter the buyer’s mind